
Session
Making Money with Meryl: Weddings
15:00 27.02.2011
Gracia 4/8
Session #013
Meryl Snow
Owner
Feastivities Events, Philadelphia, PA
Dan Hoch
Event Producer
Feastivities Events, Philadelphia, PA
Join Meryl as she shares her tips on becoming a profitable wedding caterer. This interactive session will answer all of your questions regarding the three stages of a wedding: the sale, the planning and the execution of a bride and groom's special day.
You will learn:
• About the sale, including how to learn by role-playing, answering the most difficult questions from the bride, how to nail the tasting, and how to use your competitive edge.
• About the planning, including defining your role as a planner versus caterer, facts that you must know to be successful, working with industry pros, how to make a bride feel
that she's your only client, and useful forms and procedures.
• About the execution, including what you should be doing the week of, the day of and the week after the wedding.



