
Session
Entertainment Booking: Essential Tips for Booking Local, National and Celebrity Acts
13:30 27.02.2011
Condesa 4
Session #056
Heather Seely
Special Events Manager
Seminole Casino Coconut Creek, Parkland, FL
Booking entertainment can be costly and stressful. Aside from the talent fee, you are also negotiating hotel rooms, transportation, backline, insurance, riders, publicity, and meals among other line items. What does the talent expect? Can you meet those expectations successfully? This session will give you the knowledge and resources you need to book local and national acts successfully and obtain the maximum ROI.
DELIVERABLES:
• Learn how to book 'A' list celebrity appearances and concerts.
• Find out what you need to know about riders and contracts, including paying attention to the details, terminology, risk management, clauses, addendums and more.
• Get the facts on agents, managers and publicists – the differences between them and who to go to for negotiating and other issues.
• Learn the ins and outs of city permits, rules and fire codes.
• Walk away with five key negotiating points that will significantly reduce costs.
1.25 CMP credit hours



