
Session
Not Just Any Corporate Event
12:00 27.02.2011
Condesa 3
Session #052
Margaret Launzel-Pennes
Vice President, Worldwide Events
Herbalife, Los Angeles, CA
Herbalife's events rival most major rock concerts, with an average attendance of 15,000. The worldwide events team puts on at least ten of these major events at leading venues around the world every year. Their goal is simple – to get the company's two million independent distributors excited and motivated to continue to grow the company's $2 billion business. Whether you're hosting employees or industry peers, join Margaret Launzel-Pennes, vice president of worldwide events for Herbalife, as she takes you through the strategic process she and her team use to create events that motivate, recognize, celebrate, excite and incentivize.
DELIVERABLES:
• Discover strategies for truly motivating attendees – what they value, how they think and what inspires them.
• Get an inside peek at the process Herbalife uses to organize and manage mega events.
• Get fresh ideas for recognizing top employees and celebrating their contributions.
1.25 CMP credit hours

