The Perfect Fit Track: Marketing Your Business for the Next 365 Days

Mike and Bill will share their most effective marketing strategies from their combines nine decades of educational and ownership experience. You will leave this session with a variety of marketing tools that you can take home and put to work without investing a fortune. This session will show how to make significant increases in sales using the least amount of marketing dollars. Mike and Bill are true experts in marketing.

You will learn:
• The importance of 'inbound' and 'first-touch' marketing.
• How to identify, define and share your specific competitive advantages.
• What type of marketing works best.
• Tips for marketing using social media.